PPC Management Services That Turn Clicks Into Customers
Reach customers at the moment they are searching, comparing, or ready to buy with precision-targeted PPC advertising from Codexify Solutions.
We provide professional PPC management services for small businesses, growing companies, ecommerce stores, and established brands across the UK and Europe. Our campaigns combine intelligent targeting, persuasive advertising, accurate conversion tracking, and continuous optimisation to help you generate more enquiries and sales from your advertising budget.
PPC management from $300 per month
PPC Management
Precision targeting, campaign audits, tracking setup, and monthly performance reviews. Every campaign is built around your locations, competitor data, and commercial budget.
Reach the Right Customers at the Right Time
Your potential customers are already searching for products and services like yours. PPC advertising helps position your business directly in front of those customers when their interest and purchasing intent are at their highest.
However, successful PPC requires more than choosing a few keywords and increasing a daily budget.
Poor campaign structure, irrelevant targeting, incorrect conversion tracking, weak advertisements, and unsuitable landing pages can quickly waste advertising spend. Codexify Solutions creates and manages campaigns designed around your business objectives, customers, locations, competition, and available budget.
Our PPC advertising services can help you:
- Generate qualified leads and sales
- Reach customers searching for your services
- Increase ecommerce revenue
- Improve local visibility
- Reduce irrelevant clicks
- Lower wasted advertising spend
- Improve cost per enquiry
- Retarget previous website visitors
- Measure calls, forms, bookings, and purchases
- Understand which campaigns produce genuine results
- Scale successful campaigns using reliable performance data
We focus on measurable business outcomes rather than impressions and clicks that do not contribute to growth.
Our PPC Advertising Services
Professional management across search, shopping, social, and remarketing networks.
Google Search Ads Management
Google Search Ads place your business in front of people actively searching for your products, services, or solutions. We organise campaigns around closely related services and customer intentions so advertisements remain relevant to the searches that trigger them.
- Commercial keyword research
- Search intent analysis
- Competitor advertising research
- Campaign and ad group structure
- Negative keyword development
- Responsive search ad creation
Performance Max Campaign Management
Performance Max campaigns advertise across multiple Google channels using a combination of campaign goals, audience information, creative assets, product data, and automated bidding.
- Campaign suitability assessment
- Conversion goal configuration
- Asset group planning
- Audience signal development
- Lead quality monitoring
- Campaign optimisation
Google Shopping and Ecommerce PPC
Google Shopping campaigns allow ecommerce businesses to display products directly within search results using product images, pricing, store information, and product-feed data.
- Google Merchant Centre setup
- Product feed configuration
- Product title optimisation
- Shopify & WooCommerce support
- Return on advertising spend analysis
- Product group segmentation
Meta Ads Management
Facebook and Instagram advertising can help businesses reach potential customers based on interests, demographics, behaviour, engagement, customer data, and previous interactions.
- Lead generation & sales campaigns
- Facebook & Instagram advertising
- Retargeting campaigns
- Meta Pixel configuration
- Audience & creative testing
- Campaign reporting
Microsoft Ads Management
Microsoft Advertising can help businesses reach customers using Bing, Microsoft Edge, and other parts of the Microsoft advertising network. Particularly relevant for corporate and B2B audiences.
- Google Ads campaign import
- LinkedIn profile targeting
- Search & shopping campaigns
- Conversion tracking
- Microsoft Shopping campaigns
- Ongoing optimisation
Local PPC Advertising
Local PPC campaigns help businesses reach people searching within specific towns, cities, postcodes, or service areas. Ideal for tradespeople, clinics, property companies, and professional services.
- Location-based keyword research
- Radius, town & city targeting
- Call-focused advertising
- Local landing pages
- Call conversion tracking
- Google Business Profile connection
Remarketing and Retargeting
Reconnect with previous website visitors, product viewers, engaged users, abandoned-cart customers, and existing customer audiences to increase conversion rates.
- Google Display remarketing
- Meta retargeting
- Abandoned-cart campaigns
- Audience exclusion rules
- Sequential campaign planning
- Frequency monitoring
PPC Keyword Research
PPC keyword research identifies the commercial searches that are most closely connected to your services and customer goals, filtering out irrelevant traffic.
- Commercial relevance evaluation
- Search behaviour & intent analysis
- Competitor keyword research
- Landing-page relevance mapping
- Negative keyword lists
- Search term performance review
PPC Account Audits
We examine your current campaign structure, tracking, targeting, search terms, advertisements, budget distribution, and landing pages to find improvement opportunities.
- Account structure & setup review
- Conversion tracking verification
- Search term quality analysis
- Bidding & budget analysis
- Geographic & audience targeting
- Actionable recommendations report
Conversion Tracking and Analytics
Configure and review tracking for contact forms, telephone calls, quote requests, consultations, product purchases, and WooCommerce/Shopify checkouts.
- Form & call tracking
- Ecommerce transaction values
- Google Tag Manager setup
- Meta Pixel configuration
- Google Analytics integration
- CRM tracking support
Landing Page Optimisation
Ensure your paid traffic lands on a fast, clear, and relevant landing page that encourages action, reducing bounce rates and lowering cost per lead.
- Headline & offer clarity
- Mobile usability & forms
- Page speed recommendations
- Visual hierarchy & trust signals
- Ad-to-page consistency review
- Dedicated landing page options
Why Choose Codexify Solutions for PPC Management?
We combine paid search expertise with web development experience to build, track, and scale profitable marketing campaigns.
Strategy Before Spending
We begin by understanding your services, margins, sales process, customer value, target locations, and campaign objectives. Your advertising budget is then allocated according to a defined strategy rather than being distributed across disconnected campaigns.
Development and Marketing Expertise
Campaign performance is often affected by website problems, landing-page quality, broken forms, slow pages, incorrect tracking, and ecommerce integration issues. Our web development experience allows us to identify technical problems and recommend solutions.
Focus on Leads, Sales, and Revenue
Clicks and impressions provide useful information, but they do not automatically create business growth. We focus reporting on meaningful outcomes such as enquiries, booked appointments, qualified leads, sales, revenue, cost per acquisition, and ROAS.
Transparent Campaign Management
You retain ownership of your advertising accounts and campaign data. We clearly explain what has been changed, how the budget has been spent, what results have been generated, and what improvements are planned next.
Continuous Optimisation
PPC advertising is not a one-time setup. Campaigns require search-term reviews, negative keywords, bid adjustments, creative testing, audience analysis, tracking checks, budget changes, and landing-page improvements.
No Unrealistic Guarantees
We do not promise a fixed number of sales or guaranteed return on advertising spend. Campaign results depend on competition, budget, pricing, website quality, customer demand, sales processes, tracking accuracy, and other factors.
Our PPC Management Process
A structured, metrics-focused process built to protect your budget, improve your ad quality, and drive genuine enquiries.
Business and Campaign Discovery
We learn about your products, services, target customers, locations, profit margins, existing marketing, and advertising goals.
Account and Competitor Research
We review your existing campaigns where available and research how competitors position their offers in paid search.
Keyword and Audience Planning
We identify commercial keywords, negative keywords, target audiences, geographic areas, and campaign opportunities.
Conversion Tracking Setup
We configure or review tracking so valuable customer actions can be measured correctly.
Campaign Development
Campaigns, ad groups, advertisements, assets, audiences, budgets, and bidding strategies are built according to the agreed plan.
Launch and Initial Testing
Campaigns are launched with controlled budgets while we collect early performance data and identify irrelevant searches or targeting issues.
Continuous Optimisation
We analyse search terms, advertisements, devices, audiences, locations, landing pages, conversions, and lead quality.
Reporting and Strategy
You receive a clear report explaining performance, completed work, identified opportunities, and the strategy for the next period.
PPC Management Packages & Pricing
Pricing covers our management services and does not include your advertising spend budget, which is paid directly to platforms.
Designed for startups, freelancers, and small local businesses running focused advertising campaigns.
- Management of one advertising platform (Google Ads or Meta Ads)
- Initial campaign and account audit
- Commercial keyword research
- Competitor advertising review
- Up to two active campaigns
- Campaign and ad group setup
- Responsive advertisement creation
- Negative keyword development
- Location and device targeting
- Basic conversion tracking review
- Search term monitoring
- Monthly campaign optimisation
- Monthly performance report
- Monthly recommendations
- Email support
Designed for growing businesses requiring more campaigns, regular testing, remarketing, and advanced optimisation.
- Management of up to two advertising platforms
- Up to five active campaigns
- Advanced keyword research
- Detailed competitor analysis
- Google Search campaign management
- Performance Max management where appropriate
- Meta Ads management where selected
- Remarketing campaign setup
- Advanced negative keyword management
- Advertisement and creative testing
- Audience testing
- Conversion tracking setup
- Google Tag Manager review
- Landing-page recommendations
- Budget allocation by campaign performance
- Lead quality analysis
- Fortnightly campaign optimisation
- Detailed monthly report
- Monthly strategy consultation
- Priority email support
Designed for established businesses, competitive markets, ecommerce stores, and multi-platform advertising strategies.
- Management of up to three advertising platforms
- Up to ten active campaigns
- Google Search Ads & Performance Max
- Google Shopping campaigns
- Meta Ads & Microsoft Ads support
- Advanced ecommerce tracking
- Google Merchant Centre management
- Product feed review and optimisation
- Dynamic remarketing
- Advanced audience segmentation
- Customer-list campaign support
- Advanced advertisement testing
- Campaign-specific landing-page analysis
- Conversion value optimisation
- Return on advertising spend analysis
- Weekly campaign optimisation
- Budget forecasting
- Lead qualification analysis
- Custom reporting dashboard
- Monthly strategy meeting
- Quarterly campaign strategy review
- Priority support
Important Pricing Information
Package prices cover campaign management services and do not include your advertising budget. Advertising spend is paid directly to Google, Meta, Microsoft, or another selected advertising platform.
The recommended advertising spend ranges provide general guidance. The appropriate budget depends on your industry, target locations, competition, customer value, campaign objectives, and average cost per click.
Initial account configuration is included where the required setup falls within the selected package. Complex tracking, custom landing-page development, product-feed reconstruction, creative production, video production, call-tracking subscriptions, and third-party software may require a separate quotation. Accounts spending more than $25,000 per month require a customised management proposal.
Industries We Support
PPC Performance Metrics We Track
We select metrics according to your actual business objectives rather than filling reports with information that does not support decision-making.
Frequently Asked Questions
Common questions about our PPC management services, platforms, and pricing packages.
Ready to Turn Clicks
Into Customers?
Partner with Codexify to reach the right audience, reduce wasted ad spend, and generate measurable growth.